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Genteel Home ushers in a new era of Filipino furnishings, unveils Heart Evangelista as newest brand ambassador.
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Genteel Home, one of the country’s leading manufacturers of
bespoke furniture, is on a mission to help uplift the Philippines’ home furnishing
industry and put the spotlight on the exceptional talent and ingenuity of
Filipino craftsmen. To pave the way, they've partnered with Heart Evangelista,
the country’s top international fashion and style icon.
On March 14, Genteel Home's Founder and Principal Designer,
IDr. Katrina Blanca de Leon, proudly announced Heart Evangelista as the brand's
newest ambassador. She sees Heart Evangelista as a symbol of their brand's
growth and evolution. "We've been crafting beautiful furniture for over a
decade, and now, with Heart on board, we're blooming like never before,"
Katrina said. She added that Heart Evangelista embodies everything Genteel Home
stands for – passion, pride in Filipino roots, and a belief in making a mark on
the world.
Looking ahead, Genteel Home is set on expanding its reach
to international markets, showcasing the Philippines' rich talent in home
furnishings. Heart Evangelista’s global recognition, not only for her fashion
sense but also her social media influence, makes her an ideal representative
for the Genteel Home's global aspirations. "Heart's involvement with
Genteel Home signifies our readiness to make our mark on the international
stage," Katrina emphasized.
Heart Evangelista, known for her global acclaim in the world
of fashion and beauty, affirmed and expressed her admiration for the international
quality of Genteel Home pieces, “Genteel Home is super at par with international
furniture. Not a lot of people talk about it, that's why it’s so nice that Kat
and Genteel Home are here to show the world what we’ve got. Most furniture
suppliers that you see in the global scene are actually from the Philippines.
We are world class. It’s important that we’re trying to celebrate that,” she
said.
Genteel Home's journey began in 2013, when Katrina received
a special commission that ignited her passion for furniture design. Since then,
the brand has been dedicated to crafting pieces that inspire beauty and
creativity in every home.
Beyond aesthetics, Genteel Home is committed to
sustainability and community engagement. By investing in a Mahogany farm,
they're not only ensuring a steady supply of materials but also contributing to
environmental preservation and providing livelihood opportunities for local
communities.
For Genteel Home, every piece of furniture is
crafted with love and purpose. Their collaboration with Heart Evangelista
represents a shared commitment to excellence, sustainability, and Filipino
craftsmanship, setting the stage for an exciting future ahead.
Genteel Home ushers in a new era of Filipino furnishings
unveils Heart Evangelista as newest brand ambassador.
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